Empowering
Arab Women

OUR COMMITMENT is to partner with NGOs, healthcare and educational institutions to empower women with the information and tools needed to lead healthy, happy, and purposeful lives.

  • Context

    Saudi Vision 2030 has identified women as critical for societal and economic development. The vision’s equal opportunity target fueled major reforms in women’s rights in the Kingdom, including the June 2018 new legislation allowing women to drive in Saudi Arabia…

  • Management Approach

    Napco National Consumer Division uses its leading feminine hygiene brands to deliver impactful outreach programs and campaigns that target Arab women’s empowerment, health, and wellness. Impact boundaries extend to partner NGOs, as well as educational and healthcare institutions…

  • Sustainable
    Development Goals

    SDG5 - Gender EqualitySDG8 - Decent Work and Economic GrowthSDG10 - Reduced InequalitiesSDG17 - Partnerships for the Goals

Impact

 

Reached

488,032 People

through #Fam_Tahtam_Bi_Salamatiki_Ala_Etarik

road safety campaign on Social Media

 

Reached

247,404 People

through #La_Tuhmili_Ay_Ichara breast

cancer awareness campaign

on Social Media