Nurturing Childhood
Development in the Middle East

OUR COMMITMENT is to partner with local and international organizations, NGOs, and the media to promote and support childhood education as a precursor to success in life.

  • Context

    Children without access to early childhood development (ECD) tools and education are at higher risk for stunted development, as access has been correlated to the long-term success of children and their ability to contribute meaningfully to the society and economy. The Middle East and North Africa (MENA) region has nearly 22 million children who are either out of school or at risk of dropping out…

  • Management Approach

    With leading baby care brands in Lebanon and Saudi Arabia, INDEVCO recognizes the importance of leveraging brand reach to launch and support childhood development programs. Napco National’s social media campaigns help families and primary caregivers nurture cognitive and emotional development and secure wellbeing of children…

  • Sustainable
    Development Goals

    SDG3 - Good Health and Well-BeingSDG4 - Quality EducationSDG17 - Partnerships for the Goals



Reached over

395,000 People

through Sanita®

‘Back-to-School’ Hygiene Campaign

on Social Media


Reached over

38,500 People

through Bambi®

‘It Takes a Family to Raise a Child’

early learning campaign on Social Media